14-15 October in Moscow, held the largest event of the year for all owners and employees of the online stores interested in increasing sales and optimizing costs. This year's conference, "Electronic commerce will cover virtually all former Soviet republics - have already signed up participants from the Baltic and CIS countries. It is expected that the total number of participants exceeds 500. This year the program" Electronic Trade consists of 4 parallel streams, with nearly 100 papers, workshops and round tables. "The list of those" ET-2010 ": -" Trends ": trends, statistics and forecasts for the industry, expected changes in legislation, modern requirements for customer service, as well as relevant information on financial management and investments in e-commerce; - "Technology": proven solutions for creating, evaluating and improving the site an online store, for organizing a call-center and receive payments from customers - "Advertising and promotion: effective methods to attract customers and increase conversion of visitors into buyers, regardless of product category online store. An added bonus: a public analysis and tips for improving Web sites of participants from experienced professionals in advertising, SEO and usability; - "Marketing": unconventional, but perfectly working ways to attract customers and stimulate online sales, details of services, web analytics, and proven methodologies that allow several times to increase sales with Yandex.Market and other trading platforms. - "Innovation and services: technologies and services of tomorrow, which is worth a try today - "Delivery": ways of solving problems with logistics and delivery to customers as a "material" goods and digital content (downloadable books, music, software and other products); - "Strategy": a recipe for success of "small, successful and arrogant", together with: (in a parallel set of reports) - the experience of recognized leaders in the market, directly from first-hand. In addition to presentations and workshops, the conference program, "ET -2010 "planned sectoral round tables that will help online merchants operating in the most popular segments of the market, to discuss their most pressing questions. One of these issues - options for the development of regional online shopping when a" Vikings "on their territory. October 13, in the zero-day conference, scheduled day thematic workshops, each of which takes place from morning until late at night, illuminating the pitfalls and specific features of various aspects of the organization of trade on the Internet, from the "introductory course for beginners to seminar on ways to increase online sales without advertising. For more information on events, see the preliminary program of the conference "Electronic Commerce - 2010." Submission Form questions and requests, conditions of participation and policy discounts are on the registration page to "ET-2010. On next page, you can read the feedback from participants in the five previous conferences, "Electronic commerce".
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