Friday, September 9, 2011

Estonians do not buy children's products through the Internet?

Nearly half (45%) of the Estonian Internet Customer service has experience of online shopping. Most buyers live in 5 major cities across the country. As a rule, local clients online stores under 39 years old and have a high level of income. They get on the Internet appliances, clothes, travel and financial services, as well as discount coupons. Estonia's Internet audience is small - about 900 thousand people, including users under the age of 15 years. Christina Randver, an expert on research TNS Emor, notes - sales growth in the country contribute not only to lower prices of online shops, but also the disappearance of fear of shopping on the Internet and the emergence of additional payment methods. Compared with its nearest neighbors, Estonia occupies an intermediate position between Finland and Lithuania. As reported dzd.ee, shop online make 67% of users in Finland, but Lithuania is about 5 years behind the Estonian neighbor in terms of popularity of online shopping.

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