February-March this year, RBC found the staff in RuNet about 80 sites that sell discount coupons. During the six months (August 2010) the number of such projects has increased fourfold, but not all Russian Internet users were familiar with this method of shopping. According to the draft RBC. Market research, currently 56% of Runet audience know what the "sites of collective purchases, while 13% of respondents had ever ordered the discount coupons. Services of the collective act of shopping around in 57 cities of Russia. According to the authors, further development of this segment will be achieved through geographic expansion of sales coupons (up to cities with a population of 100 thousand people).
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