Run the project, which combines elements of social networking and trading platform, scheduled for August this year, exactly to the annual opening of the XXIII Moscow International Book Fair. Organizer and one of the owners of the Exchange - Alexey Kuzmin, one of the founders of the online store Litres.ru, who left the post of general director of GK Litres in March 2010. Volume upfront investment in the creation of stock exchanges is 30-40 million. Part of the funds invested in the project was obtained from the sale of controlling stake in SC "Litres" publisher "Penguin Books" (the transaction took place last fall). The value of the transaction is unknown until now - as part of a group of investors involved in the creation of an online exchange of copyrights. It is expected that the new project will bring together many participants in the book market: publishers, aggregators, copyright, online stores and other categories of rights holders. All participants in the exchange can act both as sellers and buyers as the copyright in content (primarily - web content). Fee for each prisoner a deal will be small - only 10 rubles from each side, assuming that the exchange will exist through membership fees of participants FIPR, which ranged from 20 to 30 thousand rubles a year. FIPR - Non-Commercial Partnership "Federation of intellectual property rights", which is currently undergoing a process of registration with the Ministry of Justice. According to the portal "cookie", membership in the FIPR will be available only to "professional market participants." Support for non-commercial partnership said "Russian Authors' Society Kopirus, LLC Ilosvet (owner of the electronic library edu-all.ru) and the Russian State Library. Representatives of these organizations have joined the board of FIPR, and Alexey Kuzmin became CEO partnership. It is expected that a new online project, which will be able to communicate, browse directories and deals representatives of FIPR, come to self-sufficiency within 2 years after launch. By this time the total investment in the project is projected to reach $ 5-7 million and the total number of participants - up 2,5-3,5 thousand last year the Russian market for digital content was $ 3.2 million (own data Kuzmina), the half-turn provided the e-books. At the same time, the amount of "piracy" of the sector in the commends Alexey Kuzmin hundreds of millions of dollars. FIPR plans - search for "illegal" texts in RuNet and promote owners in litigation with the "pirates".
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