Russians want fair prices

The strategy of economy, tested during the crisis to continue in the current year. As before, Russian consumers will buy durable goods in demand on the need and focus on basic consumption goods at fair prices. Almost half (42%) of respondents Nielsen intends to hoard rather than spend. Research company Nielsen continues to explore the level of consumer confidence in the world. For the year 2010 this figure fell to 24 from 52 countries covered by the project: consumers do not expect a speedy recovery, not sure about their own prospects in the labor market and stretched because of rising food prices and utility bills. Were questioned about 29 thousand regular internet users in 52 countries, including Russia. Russian consumers, participated in the survey for 2010 showed a growing desire for savings and a noticeable reduction in preparedness spending. The share of respondents planning to save (42%) since the beginning of the year virtually unchanged. However, only 31% of respondents believe that now - good time to buy goods and services. Consumers became less optimistic - in the III quarter of 2010, the share of "optimistic" compared with 41% of total respondents.