A public statement by senior managers Alibaba.com, announced the results of an internal investigation, shocked many. Imagine: more than 2,3 thousand proven traders (who have the status of the China Gold Suppliers) were involved in fraud, and not without the participation of employees trading platform. The average loss per customer, payment for goods from China, amounted to about $ 1,2 thousand according to the company, attackers often offers consumer electronics to atypically low prices, with the minimum requirements to the customer. But the fraud affected not only this product category. Almost every hundredth seller offering items at Alibaba.com, was implicated in the scandal - and this despite the fact that retailers pay for the $ 4.5 thousand per year for the right place at the English version of the site as a "gold supplier" (Gold Suppliers). As stated Paul Wu, head of Internet research directions Samsung Securities Co . Ltd, the scandal will affect the reputation of the company Alibaba.com and its ability to attract international buyers. Major clients trading platform, launched in 1999, located in the U.S. and Europe. They use Alibaba.com to buy cheap goods from China, Vietnam, Pakistan and etc. Most clients B2B-platforms - the small and medium-sized businesses that do not have sufficient funds for travel, meetings with suppliers and personal visits to factories. After the scandal company's market value has fallen by about $ 1 billion in Alibaba.com leaders are hoping that future customers B2B-project assessments of such frankness and say can change some of the principles of the trading platform, designed to increase the confidence of buyers. But customers trading platforms should not refuse to self-check of foreign suppliers. Many sellers, attracting customers with international trading platforms such as Alibaba.com, confident in their abilities. But in reality, as noted by experienced buyers, only 10% of suppliers will be able to fulfill the promise. Others will be problematic - not able to deliver goods on time, in the right quantity, with the stated quality or price.
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