The owners are willing to sell 10% stake to ensure the development of logistics, diversification OZON.ru due to new product categories and the development of a tourism project OZON.travel. Estimated cost of the package is "about $ 50 million." Talks with investment funds are already underway, according to Vedomosti, the organization is engaged in negotiations Morgan Stanley. According to Michael Aspen, PR-manager OZON.ru, to sell their packages are interested minority shareholders. The main co-owners of the project does not intend to reduce its stake in OZON.ru. Representatives of the fund Baring Vostok Capital Partners (owns 65% of online superstore), this information has been confirmed, the remaining shareholders (Index Ventures, Holtzbrinck Ventures and Cisco Systems, which collectively owns 20% of the company), declined comment. But why the major shareholders OZON.ru not increase its stake in the company by providing an online hypermarket necessary funds? Source of "Vedomosti", "familiar with the managers OZON.ru" argues that the project is not profitable. Another source notes that the company is profitable "without regard to investment in new projects." The public statistics OZON.ru there is only one company's financial performance - turnover, which in 2009 grew by 21% (up to 3.1 billion rubles). According to Michael Aspen, OZON.ru growth over the past year were significantly higher than in 2009. According to representatives of Baring Vostok Capital Partners, fund BVPE Fund II amount of $ 205 million (Managing shares OZON.ru) are already fully invested, returned investors more than $ 650 million and investments in new projects does not provide. To another fund, BVPE Fund IV volume of $ 1.4 billion, the amount of proposed investment (about $ 50 million) is not large enough.
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