The project Tovary@Mail.Ru there are new services that help users select the right product - news, articles, and customer feedback on products and stores. News, electronics, home appliances and other consumer products are grouped in sections "News", "Technology", "Market News", "Service and Warranty", and so on. Possible choice of news for any period of time. When printing news, dedicated to a specific model of the goods, displays information about the prices and sellers with contact phone numbers. Integration is a project Blogov@Mail.Ru mechanism allows users to "goods" to leave comments on any news, and products displayed on the trading floor. In addition, under the heading "Product Reviews" can not comment only quality products but also the work of a particular store. In the description of the online store covers all the details that affect the comfort of the buyer when selecting and purchasing goods - easy navigation on the site, the quality of the descriptions and the ability to compare products, the level of skill and courtesy of staff, timeliness of product information, ease of ordering and payment terms and quality of delivery, and much more. On the basis of voters formed by the ratings of products and stores, which can be to sort search results. Also, buyers can now add to favorites individual goods, send requests for missing items, as well subscribe to the reports of price reductions on a variety of goods. The idea of ??a new service user feedback on products is not new - this fall, similar features have been introduced on the popular site "Yandex.Market. It is worth noting that such services make it possible to manipulate the opinions of buyers - in fact, as demonstrated by one study of online auction eBay.com, buyers prefer to choose those products for which there is the most positive feedback (negative or absent) - even if there is more advantageous proposals for price and delivery.
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