In the webshop application Apple App Store operates a sophisticated ranking algorithm programs popular: now takes into account not only the number of downloads a particular software, but the frequency of its use. Changing the method of formation of ratings "shake up" the sale of applications: products that are on top of the rankings, more in demand by consumers. Several independent studies show: many of the applications that are downloaded by users, it does not run more than once (for review), and are not used in the future. Thus, the innovations Apple App Store could increase the importance rating of the most popular programs - consumers will be able to see the really useful applications for mobile devices. The range of e-shop App Store contains over 350 thousand applications.
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