In a study by RBC concrete figures - 7% of Muscovites, and 4.4% of residents of the Moscow region. In other regions, the share of online buyers of food products is much lower. According to analysts of RBC, the Internet - the most promising channel sales of food, although the least demanded in comparison to other retail formats meal. Most often, Russian consumers buy food products in retail stores retail chains - so do 92% of respondents. The share of Russians who buy food in markets is also quite high, although significantly different depending on the region (greatest exponent - the Russian average, 61.65%, the lowest - in Moscow, 41.4% of respondents). It is expected that by the year 2012-2013 the share of "market" of buyers in the regions of Russia will considerably be reduced due to the development of other sales channels - including e-commerce in food.
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